Everyone lately has been telling me that SMS is a nice common denominator that helps bring functionality and less silo applications to mobile devices. This is amazing for me to hear! Thus far in North America we have met with hostility from some quarters as we push intelligent Email to SMS. Ironically, I spoke to four analyst firms recently and they all think we are doing the right thing! The view is that intelligent Email to SMS where you filter as much as possible so you get 20 relevant/critical emails instead of 200 on your mobile phone and you intelligently summarize so you can maximize the use of the 15 words that an SMS packet allows is actually a good approach! Who knew??


The most encouraging news for smart

Email to SMS vendors like Amika Mobile is the openness of a number of players to SMS despite the big lag in North America in SMS compared with India and Europe. Remember that India is selling 100,000 phones a day and mostly for SMS! The good thing here is that users are forcing the carriers and device manufacturers that do not want to embrace SMS to do so. It reminds me of the ancient ATM versus IP debate and we all know how that story played out with carriers initially missing the Internet wave altogether! Hopefully, history will not repeat itself in this situation and the North America carriers will open their minds to more than Smart Phone messaging and embrace SMS as the 2.5 Billion mobile phones in use in the world today eclipse the 30 Million Smart Phones (PDAs) of today by a long shot!